As a real estate agent, developing and maintaining a social media presence is incredibly important. It creates a fantastic opportunity to build personal brand while proving expertise in the field.
But it is not without its challenges. Continue reading to learn some helpful tips and strategies to help you get ahead.
It has been proven time and time again that the best-performing sales agents are those who are immersed in local life.
Potential customers are more likely to engage with and follow advice from those who they perceive to be the most knowledgeable in their field. Generally, this is an agent who has experience and also specialises in a certain location or suburb.
If you’re looking to engage with prospective customers, demonstrate that you know the area better than any other competitor.
By creating content about things that are happening in your suburb, it shows that you not only know the area, but also care about it. This can include current sales, upcoming builds or projects and community events.
